Lay's x Stranger Things Food Packaging

Lay's x Stranger Things Food Packaging 由 PepsiCo Design and Innovation 创作，是 A' 限量版与定制设计奖 的获奖作品。Lay's x Stranger Things Food Packaging 于 2023 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Award Winner 展示。探索项目详情，发现 PepsiCo Design and Innovation 的其他作品，了解 Lay's x Stranger Things Food Packaging 为何能在众多参赛设计中独树一帜。

限量版与定制设计 Lay's x Stranger Things Food Packaging 由 PepsiCo Design and Innovation Lay's x Stranger Things is a limited edition food packaging design created for a potato chip product. The pack uses a black background with red concentric circles radiating from the Lay's logo, in place of the usual bright yellow. A creature from the series is shown with open jaws, and claws appear to hold the pack. The Stranger Things logo is placed upside down at the bottom, following the theme of the show. A flaming chili pepper and a chip indicate the Flamin' Hot flavor. The pack was sold in selected stores in Thailand. Lay's x Stranger Things 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的设计融为一体，由大型评审团经过公平、公正、择优且独立客观的学术评审，选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名项目进行投票。